Première voor ‘smokers-only’

Honderdvijftig Japanse rokers krijgen een bijzondere ervaring: zij zijn de enigen die uitgenodigd zijn om de première bij te wonen van een nieuwe film met de naam ‘Sin City’. En…. tijdens de voorstelling mogen ze zoveel roken als ze willen!


Deze zeldzame belevenis werd hun aangeboden door Japan Tobacco, nadat ze een loterij hadden gewonnen waaraan twee voorwaarden verbonden waren: ze moesten én ouder zijn dan 20 jaar én roker…..


Japan Tobacco to hold smokers-only preview of ‘Sin City’


With smokers being increasingly shunned in public places, Japan’s largest cigarette maker is offering a rare treat — tickets to a film preview where they can smoke all they want.


Japan Tobacco, which sells nearly two-thirds of the nation’s cigarette products, will invite 150 lucky smokers who won a lottery to a private showing of the film-noir thriller “Sin City” next Monday, said company spokesman Tsuyoshi Miyashita.


Anyone over 20 years of age could apply, but there was one condition attached — they had to pledge that they smoke.


“The event is to provide a rare opportunity for smokers to light up freely while watching the movie, so they can enjoy the film without suppressing their urge to smoke,” Miyashita said. “I remember seeing filmgoers smoke in theaters, though it’s impossible today.”


The planned event, believed to be the first in Japan, is also part of JT’s “Smart Smoke” campaign to promote its new products with reduced cigarette odor, but the guests can smoke any cigarettes they like, the spokesman said.


Though Japan’s smoking rate remains one of the highest in the developed world, smoking has been banned in movie theaters, train stations and other public facilities.


Japan’s overall smoking rate fell for the ninth consecutive year in 2004 to just below 30 percent of adult population, JT said. (AP)

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  • "Es ist schwieriger, eine vorgefaßte Meinung zu zertrümmern als ein Atom."
    (Het is moeilijker een vooroordeel aan flarden te schieten dan een atoom.)
    Albert Einstein

  • "Als je alles zou laten dat slecht is voor je gezondheid, dan ging je kapot"
    Anonieme arts

  • "The effects of other people smoking in my presence is so small it doesn't worry me."
    Sir Richard Doll, 2001

  • "Een leugen wordt de waarheid als hij maar vaak genoeg wordt herhaald"
    Joseph Goebbels, Minister van Propaganda, Nazi Duitsland


  • "First they ignore you, then they laugh at you, then they fight you, then you win."
    Mahatma Gandhi

  • "There''s no such thing as perfect air. If there was, God wouldn''t have put bristles in our noses"
    Coun. Bill Clement

  • "Better a smoking freedom than a non-smoking tyranny"
    Antonio Martino, Italiaanse Minister van Defensie

  • "If smoking cigars is not permitted in heaven, I won't go."
    Mark Twain

  • I've alllllllways said that asking smokers "do you want to quit?" and reporting the results of that question, as is, is horribly misleading. It's a TWO part question. After asking if one wants to quit it must be followed up with "Why?" Ask why and the majority of the answers will be "because I'm supposed to" (victims of guilt and propaganda), not "because I want to."
    Audrey Silk, NYCCLASH